From Puppeteer to Lidar Pioneer: Craig’s Journey
Craig’s remarkable career began as a puppeteer, working with the iconic Jim Henson’s Muppets and Spitting Image, before transitioning into the realm of digital character performance in the 1990s at Medialab in Paris. This shift marked the start of an illustrious journey in the world of visual effects. His talent led him to work with prestigious companies in Soho, including Double Negative, MPC, Centroid, and The Mill, where he honed his skills and gained invaluable experience.
Recognizing the potential to revolutionize the Lidar pipeline and workflow, Craig embarked on a mission to redefine the industry standards. He focused on enhancing quality, accelerating delivery, and rewriting the approach to scanning. His dedication to Lidar Scanning has seen him contribute to a wide array of diverse and captivating projects, showcasing his versatility and commitment to excellence.
At the core of his approach is a client-centric mindset. Craig thrives on engaging with clients from the initial meeting, meticulously breaking down a show’s requirements to tailor solutions that align perfectly with their shooting needs, budget, and post-production requirements. His expertise not only ensures technical precision but also fosters collaborative and innovative solutions.
With demand for his services increasing, he decided to move away from Soho, setting up Motion Associates Ltd.